Share of mind

Es el conjunto de marcas de una misma categoría de productos que el consumidor tiene en su mente

Marketing dictionary. 2013.

Mira otros diccionarios:

  • share of mind — UK US noun [U] MARKETING ► MIND SHARE(Cf. ↑mind share) …   Financial and business terms

  • mind — [maɪnd] noun MARKETING 1. front of mind if a brand or company is front of mind, people think of it as a possible choice when buying a particular type of product: • An email newsletter will keep your brand front of mind. • Pirelli is trying to… …   Financial and business terms

  • mind share — UK US noun [U] (also share of mind) MARKETING ► the degree to which people know about a particular company, product, etc. compared to how much they know about similar ones: »The company prides itself on its mind share, or recognizability. → See… …   Financial and business terms

  • Mind control — (also known as brainwashing, coercive persuasion, mind abuse, thought control, or thought reform) refers to a process in which a group or individual systematically uses unethically manipulative methods to persuade others to conform to the wishes… …   Wikipedia

  • Mind-blindness — can be described as an inability to develop an awareness of what is in the mind of another human. It is not necessarily caused by an inability to imagine an answer, but is often due to not being able to gather enough information to work out which …   Wikipedia

  • mind# — mind n 1 *memory, remembrance, recollection, reminiscence, souvenir 2 Mind, intellect, soul, psyche, brain, intelligence, wit are comparable when they mean the sum total of powers, often felt as a distinct entity, by means of which each… …   New Dictionary of Synonyms

  • Mind uploading — This page is about whole brain emulation in futurism, transhumanism and science. See also Mind uploading in fiction. Whole brain emulation or mind uploading (sometimes called mind transfer) is the hypothetical process of transferring or copying a …   Wikipedia

  • Mind share — For the WPP group company, see MindShare. Mind share, or the development of consumer awareness or popularity, is one of the main objectives of advertising and promotion. When people think of examples of a product type or category, they usually… …   Wikipedia

  • share */*/*/ — I UK [ʃeə(r)] / US [ʃer] verb Word forms share : present tense I/you/we/they share he/she/it shares present participle sharing past tense shared past participle shared 1) a) [intransitive/transitive] to use or to have something at the same time… …   English dictionary

  • mind, philosophy of — Branch of philosophy that studies the nature of mind and its various manifestations, including intentionality, sensation and sense perception, feeling and emotion, traits of character and personality, the unconscious, volition, thought, memory,… …   Universalium

  • share — share1 [ ʃer ] verb *** 1. ) intransitive or transitive to use or have something at the same time as someone else: Do you mind sharing a table? There s only one copy left, so we ll have to share. share something with someone: I share this… …   Usage of the words and phrases in modern English

Compartir el artículo y extractos

Link directo
Do a right-click on the link above
and select “Copy Link”

We are using cookies for the best presentation of our site. Continuing to use this site, you agree with this.